We will learn from the basics to the more refined techniques to create awesome content on Logo Design, Brand Identity, Social Media Adverts, Banners, Posters... All print and digital.

As well, we can learn Illustration and Drawing from traditional to digital, going through all the techniques!

All the lessons are both Theory and of course Practice! With activities to complete and strong case studies to understand different situations.
At the end of the course, you had been created a range of works that can be used for your own portfolio or to resolve problems at your company!

The program will go through the fundamentals of Design and/or Illustration including:

- Gestalt Theory, Understanding of basic concepts of space and composition, Color, Psychology of Color, Reading and understanding of images.
- Branding, Logo Design, Typography, Printing, Digital, Advertising, Call to action, Newsletters, Banners, Posters, Photo Retouching, Video, Motion Graphics, UX/UI.
- The use of social media to promote yourself.
- How to become a professional, both freelance or in-house.

I will adapt the schedule to a specific subject or go through a whole course, bearing in mind the level of the pupil and the time available.
I will produce content specifically for you depending on your interests, feel free to ask!
I will provide all the necessary resources apart from specific software that we will use (in case you don't have it, don't worry! There are free-to-use available options).

After finishing the course you will be ready to produce content for yourself and start to work as a professional or in a company.